Two women on a river boat in Vietnam

At The Guest Collective, we’re obsessed with turning strangers into repeat guests

Let us help your hotel, restaurant, rental company, or tour operation to attract new travellers and leave them wanting more.

Here’s what we do:

Every hospitality business has a story to tell. A story about the warmth of your space, the memories created, and the experiences that leave a lasting impression.

The Guest Collective can help you craft your unique narrative, one that resonates with potential guests and keeps them coming back. We work with you to develop a captivating online presence, from strategic marketing plans to compelling copy.

Founder of The Guest Collective Ashley Woods

Meet our Founder, Ashley Woods

As a seasoned traveler (36 countries and counting!), I've gained a deep appreciation for diverse cultures around the world. Living in The United States, Singapore, and France has provided me with a unique perspective, allowing me to work across a wide range of markets like Japan, Saudi Arabia, Germany, India, Egypt, the United Kingdom, and more. These experiences have given me a true knack for crafting marketing communications that resonate with a global audience.

My Mission

I believe tourism can be a powerful force for good. My long-term goal is to help private companies enter new destinations thoughtfully, ensuring economic and cultural sustainability for local communities.

My Expertise

  • Global marketing

  • Impact research

  • Content strategy

  • Travel & events

Let’s Chat!

Contact us today for a consultation and discover how The Guest Collective can help your company. We are happy to discuss your specific needs and provide you with a customized proposal.